tonies SE, the globally leading interactive audio platform for children, today announced the launch of Toniebox Lite, a more compact and lightweight version of its popular audio device. The new device is designed to deliver the core tonies listening experience at a more accessible price point, expanding the company's ecosystem to reach more families. Pre-orders in North America begin today through tonies.com and walmart.com, with first in-store availability at Walmart starting August 22. The device will launch in the UK, Australia and New Zealand in fall 2026.
Toniebox Lite is certified for children aged 1+ and is compatible with every Tonie ever released, giving families immediate access to tonies' curated library of over 1,500 Tonies and more than 3,500 digital titles. The device offers the signature tonies experience: screen-free, child-operated, and intuitive, in a smaller and lighter form. Parents can co-pilot their children's experience through the tonies app, controlling playback, setting volume limits, and accessing digital content easily.
The introduction of Toniebox Lite marks the first proof point of tonies' strategy to build an ecosystem consisting of multiple devices, each designed for different family needs but connected by the same trusted world of stories, songs, characters, and play experiences. Toniebox Lite complements the flagship Toniebox 2, which offers the full tonies experience including interactive Tonieplay gaming, a dynamic light ring, and unique bedtime features such as a sleep timer, sunrise alarm, and bedtime mode.
Tobias Wann, CEO of tonies, said: "As parents increasingly seek mindful alternatives to passive screen time, we see a tremendous opportunity to champion the power of listening, spark imagination, foster independence and curiosity. To bring the benefits of audio to even more families, we are building a growing ecosystem that for the first time includes multiple devices—each of them designed for different family needs, while being connected by the same trusted world of stories, songs, characters, and play experiences. With Toniebox Lite, we open the door to that world for more families than ever."
Ginny McCormick, CXO of tonies, added: "Childhood rarely stands still. It unfolds across family vacations, visits with grandparents, and everyday adventures in between. Toniebox Lite's simple, portable design allows families to bring the tonies experience wherever childhood happens. For existing families, it expands how and where they can enjoy our platform. For new families, it offers an introduction to the benefits of playing, learning, growing up ears-first."
The launch of Toniebox Lite represents the next step in tonies' mission to bring the benefits of listening to more children and families worldwide. Alongside its expanding device portfolio, tonies continues to invest in new content experiences, from My First Tonies and interactive Tonieplay games to landmark partnerships with brands including Bluey and Pokémon. Available at launch, kids across all markets will also be able to personalize their Toniebox Lite with a range of colorful covers that add an additional layer of cushioning for everyday adventures.
