OJA Water has officially launched the Optimos 600GPD, a tankless under-sink reverse osmosis filtration system, priced at $1,600,000 COP, with deliveries scheduled to begin in April 2026. The launch includes a 20% introductory discount, and for every ten units sold, the company commits to donating one filtration system to a vulnerable school or daycare center across Colombia. This initiative addresses the common reliance on bottled water and concerns over tap water quality in Colombian households.
The Optimos 600GPD is designed for under-sink installation, offering households a direct and continuous supply of filtered water without the limitations of a storage tank. The tankless design eliminates stagnant water concerns associated with traditional tank-based systems, delivering filtered water on demand. Operating at 600 gallons per day, its capacity positions it well above many residential-grade alternatives available in the Colombian market. Its compact, under-sink form factor fits standard kitchen configurations without requiring significant modifications to existing plumbing setups.
Available through Medellin Water Filters distribution channels, the Optimos 600GPD gives Colombian households access to a system that applies multi-stage reverse osmosis technology to address contaminants in municipal and well water sources. Medellin Water Filters serves as the distribution point connecting OJA Water products with residential customers across the region.
The pricing structure is positioned to make advanced reverse osmosis filtration accessible to a broader segment of Colombian households, where bottled water dependency remains common. Rather than requiring households to absorb ongoing bottled water costs, the Optimos 600GPD is presented as a fixed-investment alternative. The launch discount of 20% during the introductory period further lowers the barrier to entry.
One of the most distinctive elements of the Optimos 600GPD launch is OJA Water's built-in social commitment. For every ten units sold, the company donates one complete filtration system to a school or daycare center serving vulnerable communities in Colombia. The donation frequency scales directly with commercial performance; as more units reach residential customers, more institutions benefit from access to filtered water. Schools and daycare centers are prioritized as recipients, reflecting a focus on settings where water quality directly affects children's health daily. The donation initiative does not require customers to opt in or take any additional steps; each purchase automatically contributes toward the next system allocated to an educational facility, making the social component a structural part of OJA Water's sales model.
OJA Water is a water filtration company serving Colombian households with reverse osmosis systems distributed through Medellin Water Filters channels. The company offers the Optimos 600GPD tankless under-sink system and operates a social program that donates filtration units to schools and daycare centers across Colombia with each qualifying volume of sales. Learn more at OJA Water.
