The Honorable Mark L. Madrid and Breakthrough Mavens, LLC have announced a strategic partnership with Latinhub TV, marking a significant step in the intersection of artificial intelligence, media, and small business advocacy. Madrid, a former U.S. Small Business Administration Associate Administrator and Founder & CEO of Breakthrough Mavens, will serve as Latinhub Chief Sports & Small Business Ambassador and Advisory Board Member. This collaboration aims to leverage Madrid's entrepreneurship platform, relationship capital, and AI and media portfolio to drive global expansion.
At the heart of the partnership is the launch of "Markitos For the People," an AI-powered digital twin of Madrid. Produced as a microdrama by Steve Mudd, CEO of Talentless AI, the series premiered at an Austin event and debuted on Latinhub TV. The microdrama translates Madrid's "white-collar experience and blue-collar DNA" into an AI-enabled storytelling format designed for media expansion and brand activation. Eduardo Velasco, CEO of Latinhub TV, explained, "Markitos is a sample of the microdrama production we can do with artificial intelligence. The alliance connects Madrid's ecosystem—Breakthrough Mavens, Self-Fueling Excellence™, and Small Business is BIG Business—with Latinhub TV's media infrastructure. This collaboration transforms ideas into content, content into activation, and activation into enterprise."
The Austin premiere also featured the launch of Madrid's new books, "The AI Transformation" and "DISCIPLINE-Don't Get Hung Up on the Word!". These works further establish Madrid as a thought leader in AI adoption and entrepreneurial discipline. The event kicked off a three-city tour that will continue in Las Vegas on September 13 and culminate in Washington, D.C. As Madrid works to keep entrepreneurs central to the nation's competitiveness ahead of the 250th anniversary, his focus remains on Human Capability, Technological Adoption, Economic Prosperity, and Global Reach.
This partnership matters because it demonstrates how AI can be harnessed to amplify diverse voices and create scalable business opportunities. By combining Madrid's expertise in small business and AI with Latinhub TV's multi-platform reach—including Roku, OTT, in-store DOOH, web, mobile, and social media, as well as the NYC-branded Bodegas TV network—the collaboration offers a blueprint for how entrepreneurs can leverage emerging technologies to reach wider audiences and drive economic growth. It also underscores the growing role of AI in content creation and distribution, potentially reshaping how stories are told and how brands engage with consumers.
For more information, visit marklmadrid.com, latinhub.tv, and bodegas.tv.
