inCruises announced two new travel categories at its first-ever THE Global Convention in Belgrade, Serbia, marking a significant expansion of its membership offerings. The company introduced inTrips, curated multi-day land-based vacations launching first in Dubai, and added River Cruises through partnerships with AmaWaterways and Emerald Cruises. These launches represent a meaningful expansion in what an inCruises Membership delivers, opening new avenues for travelers to use their Membership Reward Points.
The introduction of inTrips applies the same savings principles that made inCruises successful for ocean travel to expertly planned land vacations. Travel experts design each inTrip by researching the destination and surrounding region before assembling accommodations, transfers, transportation, sightseeing, tours, excursions, attractions, and free time into a single itinerary. This eliminates the hours of planning typically required for such trips. According to Anthony Varvaro, Chief Operations Officer and Chief Finance Officer at inCruises, "inTrips was built around the simple belief that a great vacation shouldn’t require multiple spreadsheets, three weeks of research, and a year’s worth of savings. We’ve done the heavy lifting so our Members can simply show up and experience the destination."
The initial inTrips will launch in the United Arab Emirates, beginning with Dubai, historically inCruises’ most popular destination. The collection includes 5- and 7-day vacations, a Dubai-only option, a Dubai + Abu Dhabi + Ras Al Khaimah option, Dubai Hop-On Hop-Off sightseeing with Burj Khalifa admission, desert dinner safari experiences, and Abu Dhabi city tours on select 7-day itineraries. These trips are expected to become available in late 2026, with additional destinations planned as the category expands.
For inCruises Members, inTrips unlocks two compelling ways to reduce vacation costs: INsider Pricing for 17% off the retail price of the complete inTrip, and Reward Points at significant ratios similar to eligible cruises, up to 50% of qualifying bookings, with opportunities for up to 100% through All Reward Points and qualifying Elite Travel Advantages. Varvaro added, "We wanted Reward Points to feel useful year-round, not just when someone is booking a cruise. inTrips makes that possible by putting points to work toward a complete vacation experience."
The company also announced the introduction of River Cruises, offering access to a fundamentally different style of travel: smaller ships, intimate waterways, and immersive access to inland destinations and cultures that ocean cruising doesn’t reach. The expansion launches through partnerships with leading river cruise brands AmaWaterways and Emerald Cruises, unlocking waterways and destinations across Europe, Asia, Africa, and South America, including the Danube, Rhine, Seine, Rhône, Douro, Mekong, Nile, Chobe, and Magdalena. Tatiana Wegzyn, Commercial Partnerships Manager at inCruises, stated, "River cruising opens a completely different relationship with a destination. Instead of simply arriving at a port, travelers can experience the heart of a region as they journey along its rivers, with opportunities to explore historic cities, smaller towns, and landscapes often inaccessible to larger ships. From the villages and vineyards along the Rhine and Danube to the culture and scenery of destinations throughout Europe, river cruising allows travelers to discover and experience more. Partnering with AmaWaterways and Emerald Cruises means our Members can access these experiences through two brands that have spent decades refining the river cruise experience."
These two announcements bring the inCruises offering to its broadest point since the company’s founding in 2016. With inCruises, Members now have access to ocean cruises, river cruises, inStays hotels and resorts, inTours individual tours and activities, and inTrips curated land vacations. For travelers who have been curious about what an inCruises Membership delivers, the answer is now considerably broader than a cruise discount club. As the company continues to expand its portfolio and global reach, these launches signal a clear direction for the future: more choice, more experiences, and more value for Members wherever their travels take them.
inCruises is a division of inGroup International and one of the world’s largest subscription-based travel clubs. Since launching in 2016, inCruises has booked more than 770,000 guests and provides access to nearly 200,000 cruise, hotel, and resort options worldwide. Through its award-winning global platform, available in 17 languages, Members benefit from multiple ways to reduce travel costs while accessing exceptional value across a wide range of experiences. As part of its broader mission to enrich lives, the company is committed to being a positive global corporate citizen, actively supporting Mercy Ships and other humanitarian initiatives.
