FG Brands, a self-care and wellness platform, has announced the franchise industry's first dual-concept beauty studio, combining two of its skincare brands—Bare&Sol™ (formerly LA Bikini) and Facial Collective®—under one roof. This innovative co-location model allows franchise owners to offer clients a comprehensive range of effective and affordable whole-body skincare treatments, catering to today's discerning beauty consumers.
The uniqueness of this model lies in maintaining both brands independently while sharing the same physical space. By leveraging the complementary nature of the two brands, FG Brands aims to create significant operational and labor cost synergies, as well as revenue growth opportunities through cross-selling. The first dual-concept studio is set to open in Birmingham, Alabama, on August 21, with over 1,000 members already signed up, positioning it to generate more than $1.25 million in revenue in its first year.
Jan Zalud, CEO of FG Brands, emphasized the strategic advantage of this approach: "Combining face care through Facial Collective® and hair removal and airbrush tanning through Bare&Sol™ into one convenient location is designed to offer our clients the ultimate in value and convenience—an all-inclusive experience where every customer is made to feel welcome. And for our franchise partners, it delivers the best possible opportunity to drive exceptional revenue per square foot."
The dual-concept studio features a fully reimagined look with modern, elevated interiors, including clean lines, soft textures, and a calming environment, moving away from the clinical feel of traditional spas. With membership rates starting as low as $49 per month, the studios aim to make routine self-care accessible to cost-conscious consumers, positioning the concept as "boutique fitness for the skin."
Bare&Sol™ specializes in all-natural sugaring hair removal and UV-free airbrush spray tanning, while Facial Collective® offers high-performance facial treatments, targeted add-ons, a full line of skincare products, and minimally invasive injectable treatments. Both brands operate on membership-based business models, which provide recurring monthly revenue and strong unit-level economics.
This first-to-market dual-concept studio underscores FG Brands' commitment to innovation in the beauty franchise space. By co-locating two complementary brands, the company is setting a new standard for efficiency and customer experience, potentially reshaping how beauty services are delivered in the franchise industry. For more information about FG Brands and its franchise opportunities, visit https://fgbrands.co.
