EMAM, PlayBox Neo and SNEWS Launch Nuvex, a Unified Broadcast Workflow Platform

The launch of Nuvex by EMAM, PlayBox Neo, and SNEWS creates a unified broadcast workflow platform integrating media management, newsroom production, and automated playout, simplifying operations and improving speed to air.

Philly Metrowire Staff
Media & Entertainment
EMAM, PlayBox Neo and SNEWS Launch Nuvex, a Unified Broadcast Workflow Platform

EMAM, PlayBox Neo, and SNEWS have officially launched Nuvex, a connected broadcast workflow platform that combines media management, newsroom production, and automated playout into a single streamlined environment. The platform is set to be showcased at the SET show at the Anhanbi Convention Center in Sao Paulo, August 18-20, at SNEWS stand #85, and at IBC2026 in Amsterdam, September 11-14, across SNEWS stand 7.D17, EMAM stand 6.A20, and PlayBox Neo stand 7.C29.

Nuvex is designed for broadcasters, news organizations, and media teams that require faster movement from story planning and content ingest to editing, graphics, scheduling, playout, and archive. By integrating EMAM's media asset management expertise, PlayBox Neo's channel branding and playout technology, and SNEWS's newsroom production capabilities, Nuvex provides a seamless connected path from newsroom to air. David Miller, President of EMAM, emphasized that Nuvex represents the next step in simplifying and accelerating broadcast workflows, allowing media organizations to support cloud, on-premises, and hybrid operations while enabling reporters, editors, producers, and operations teams to work from the same trusted content library.

PlayBox Neo contributes proven broadcast playout, channel branding, and live production technology to the Nuvex ecosystem, aiding broadcasters in managing scheduled and live programming with reliability and operational control. Pavlin Rahnev, Founder and CEO of PlayBox Neo, noted that integrating newsroom workflows with playout and media management reduces complexity and improves speed to air, providing efficient, scalable tools for today's broadcast teams. SNEWS brings its newsroom production and rundown management experience to Nuvex, supporting editorial teams in monitoring, organizing, verifying, and preparing stories for production and playout. Rodrigo Brasiel, CEO of SNEWS, highlighted that newsrooms need agile systems that keep technology in the background, and Nuvex enables editorial, production, and technical teams to work in a more unified environment from planning through delivery.

Key capabilities of Nuvex include unified access to media assets for newsroom, editing, programming, and operations teams; integrated ingest, archive, and media processing workflows for cloud, on-premises, and hybrid environments; connected newsroom planning, rundown preparation, and production workflows; broadcast playout and channel branding support for scheduled and live operations; and scalable collaboration across distributed teams and facilities.

Nuvex launched on August 10 at nuvex.tv. The website highlights the basic Runway bundle, the more advanced Ascent bundle, and the customized Altitude package, which are available directly or through partners. The launch of Nuvex signifies a major step forward in broadcast technology, offering a unified solution that addresses the growing complexity of modern media operations.

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