DJ Dutchmaster (Lemuel R. Reaves) has announced the official video premiere of his new single "WAY I GET IT V4 ft Rick Ross" on August 30th, 2026, via YouTube. The announcement comes from Latta, South Carolina, where the artist has been active since 1994, known for his Dirty South production and luxury lifestyle rap anthems.
The new visual is the fourth installment in his long-running Way I Get It series and represents his most high-profile collaboration to date. "V4 is the payoff," says DJ Dutchmaster. "I started DJing in South Carolina in '94. That name started as a joke with my brother and turned into a legacy. To have Rick Ross on V4 shows how far this Pee Dee sound has come." This collaboration underscores the reach and influence of independent hip-hop from smaller markets.
The track follows a series of independent releases from 2025-2026, including "All In My Head," "ILY (I Love You)," and "Death: The Rebirth." DJ Dutchmaster's ability to secure a feature from a major artist like Rick Ross signals a significant step in his career and highlights the growing recognition of his work. The video will be available on YouTube and all major platforms via I Man Move Forward Entertainment, the independent record label founded by DJ Dutchmaster.
For fans and industry observers, this premiere is important as it demonstrates how independent artists can build sustained careers and achieve high-profile collaborations without major label backing. It also showcases the continued relevance of regional sounds like Dirty South hip-hop in the mainstream. The YouTube premiere on August 30th will be a key moment to watch for those tracking independent music's evolution.
DJ Dutchmaster's journey from local DJ in Latta to collaborating with Rick Ross is a testament to perseverance and the power of niche genres. The "WAY I GET IT V4" video is expected to blend luxury aesthetics with trap percussion, characteristic of his style. This release could open doors for further collaborations and greater visibility for artists from the Pee Dee region.
