Datavault AI (NASDAQ: DVLT) has selected Fiserv as the exclusive embedded financial services and payments provider for its digital marketplaces and exchanges, the companies announced Monday. Through Fiserv’s Embedded Finance platform, Datavault AI will integrate banking, payment and card programs into its ecosystem, supporting financial transactions across platforms including its planned NIL Exchange and patented Information Data Exchange(R).
The partnership is expected to provide athletes participating in Datavault AI’s NIL Exchange with payment wallets and debit cards to receive and manage name, image and likeness earnings, while buyers and sellers using the Information Data Exchange(R) will gain access to demand deposit accounts and card capabilities. The companies said the collaboration is designed to embed trusted financial infrastructure directly into Datavault AI’s marketplaces, streamlining commerce and expanding access to banking services for platform participants.
This move underscores the growing trend of integrating financial services directly into non-financial platforms, a concept known as embedded finance. By leveraging Fiserv’s technology, Datavault AI aims to create a seamless experience for users who will no longer need to rely on third-party payment processors. The partnership could significantly enhance the utility of Datavault AI’s exchanges, particularly the NIL Exchange, which targets the rapidly expanding market for college athlete endorsements following recent regulatory changes.
Datavault AI’s Information Data Exchange(R) enables Digital Twins and the licensing of name, image and likeness by securely attaching physical real-world objects to immutable metadata. The addition of embedded banking services may increase adoption by simplifying transactions and providing a secure financial layer for digital asset trading.
For Fiserv, the deal represents another step in expanding its Embedded Finance platform, which allows companies to offer financial services without becoming a bank. The partnership is exclusive, meaning Datavault AI’s marketplaces will not integrate competing financial service providers. The full press release is available at https://ibn.fm/SquM9.
