BranchOut Food Inc. (NASDAQ: BOF), a food technology company specializing in natural fruit and vegetable snacks through its proprietary GentleDry™ process, announced a partnership with Zesty Snackz and its founders, digital creators Brenten Szekely and Paul Cuffaro, to launch a new line of single-ingredient Fruit Chips under the Zest Snackz label. This collaboration aims to bring premium, shelf-stable fruit snacks to a broad consumer base via the creators' extensive social media reach.
The new Zesty Snacks Fruit Chips line will feature products made from 100% real fruit, including mango, pineapple, strawberry, and banana, with plans for additional varieties. BranchOut ships the first container in April, with follow-on orders expected. The chips are produced using BranchOut’s GentleDry™ technology, which preserves up to 95% of fresh produce nutrients without added sugar, preservatives, or artificial ingredients.
“Our partnership with Zesty Snackz and creators like Brenten and Paul represents a powerful intersection of food innovation and modern consumer engagement,” said Eric Healy, CEO of BranchOut Food Inc. “These creators have built trusted brands with highly engaged audiences. By combining that reach with our advanced drying technology and supply chain scale, we are uniquely positioned to deliver premium, single-ingredient snacks to a rapidly expanding market.”
Brenten Szekely and Paul Cuffaro collectively reach millions of viewers across YouTube, Instagram, and TikTok, where they have built communities through authentic content centered on lifestyle, adventure, and entrepreneurship. Their ability to drive purchasing behavior through storytelling extends their brands into successful product lines. This direct-to-consumer channel represents a significant opportunity for BranchOut, distinct from existing retail and industrial channels.
“This partnership allows us to bring something to our audience that we genuinely believe in,” said Brenten Szekely. “Our community wants real, simple, high-quality products, and this collaboration delivers exactly that. After visiting the BranchOut facility in Peru and seeing the GentleDry™ process firsthand, we were incredibly impressed with the technology, the scale of the operation, and the team behind it.”
The collaboration taps into a growing consumer demand for clean-label, single-ingredient snacks. By integrating BranchOut’s technology with Zesty Snackz’s digital platform, the partnership is poised to disrupt the snack market with products that combine health benefits with convenience. This announcement highlights a trend of food companies leveraging influencer partnerships to reach niche audiences and build brand loyalty.
For more information, visit Zesty Snackz or BranchOut Food.
Forward-looking statements in this release are based on current expectations and subject to risks and uncertainties. BranchOut Food undertakes no obligation to update them.
