ALSO, Europe's largest technology provider for the ICT industry, announced today the launch of its AI Elite Partner Program, set to debut in summer 2026. The initiative aims to help channel partners capture the growing demand for agentic AI, as European AI spending is projected to reach USD 144 billion by 2028, according to IDC. The program will provide a curated catalog of AI building blocks from leading vendors, including proven AI tools, AI-ready infrastructure, AI PCs, cybersecurity solutions, vertical AI applications, and partner enablement, all integrated into a scalable recurring-revenue platform.
ALSO has already delivered over 1,000 training sessions and trained more than 30,000 participants. The full platform functionality is scheduled to go live by August 2026. The company’s approach is designed to help partners address four critical questions as businesses move from AI experimentation to deployment: execution quality and governance, cost control, data access policies, and deployment model choices. By enabling sensitive and routine tasks to run locally on customer devices while routing tasks requiring external AI to the cloud, ALSO helps clients protect confidential data, manage costs, and deploy AI agents with an appropriate balance of performance, security, and control.
Jan Bogdanovich, Chief Technology Officer of ALSO Holding AG (SIX: ALSN), stated, 'Major technology shifts need competent partners who enable adoption – that has always been the channel's job, and it is no different with agentic AI. The companies that will benefit most from AI won't be the ones with the most agents, but the ones who learn and adapt to new technology fastest without losing control. Our AI Elite Partner Program gives our resellers the expertise, tools, and ecosystem they need to turn AI opportunities into real customer outcomes.'
ALSO's ecosystem comprises over 140,000 resellers and more than 800 vendors across 1,680 product categories. The company offers services from provision to remanufacturing under the circular economy model, with business activities spanning Supply, Solutions, and Service divisions. The AI Elite Partner Program is expected to accelerate adoption of agentic AI across Europe by equipping resellers with the capabilities to turn AI demand into practical customer solutions. For more information, visit ALSO's website.
