Accurate Franchising™, a leading franchise development consulting firm, hosted its annual Franchise Forward Conference June 24–26 in West Palm Beach, Florida. The event gathered more than 20 franchisor clients for three days focused on education, collaboration, and strategic planning aimed at driving long-term franchise success.
Designed for franchisors seeking clarity and momentum, the conference covered key topics including franchise sales, scalable operations, marketing, leadership, franchise resales, and emerging tools shaping the future of franchising. According to Austin Titus, President of Accurate Franchising, the event allowed clients to step away from day-to-day operations and immerse themselves in strategies and best practices that drive franchise success. Attendees gained actionable ideas from experienced franchise leaders and industry experts, reinforcing the ongoing support provided to Accurate Franchising clients.
Keynote presentations were delivered by industry leaders such as Ray Titus, Chairman and CEO of United Franchise Group, who spoke on building a franchisor legacy; Austin Titus on vision for growth and the state of franchising; Michael White, Chief Development Officer, on franchise sales; Brady Lee, Chief Operating Officer, on franchise resales; Christina Parsons, Chief Marketing Officer, on digital marketing; and Jim Butler, Vice President of International Development, on international development. The conference also featured interactive roundtable discussions, networking opportunities, and a vendor tradeshow to help franchisors apply these strategies within their own organizations.
As part of the United Franchise Group family of affiliated brands and consultants, Accurate Franchising clients benefit from over four decades of industry experience. Accurate Franchising has supported over 800 brands in their franchise development journey. More information about the firm is available at www.AccurateFranchising.com.
